COMPANY
Affirm
REGION
United States
PARTNERED
2017
Founder’s Quote
“GIC’s Technology Investment Group (TIG) has been an exceptional partner. Their guidance and support helped Affirm achieve significant growth as we scaled from a private technology startup into a multinational publicly-traded company. We deeply appreciate TIG’s collaborative approach to driving long-term value, including deep industry expertise and global networks.”Max Levchin (Co-Founder & CEO)
Description
Affirm provides short-term installment loans at an online point of sale. The company aims to provide transparent, real-time credit decisions to consumers and merchant marketing programs to increase customer affordability, while driving increased conversions, order values, and revenue for its merchant partners.
GIC’s Value Add
GIC’s multi-asset class capabilities have allowed us to uniquely support Affirm across multiple avenues. We have been a long-time equity investor in Affirm, investing across four equity rounds and continue to support Affirm in the public markets. Through our fixed-income strategies, we invested in multiple Affirm securitizations. Lastly via our real estate platform, we have facilitated introductions to partners regarding potential merchant leads and offline partnerships.
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